Mai Le

Dreamforce has always been about bringing Trailblazers together. We gather to celebrate shared success, inspire each other, and transform our careers, companies, and communities. This year’s Dreamforce was no exception as more than 2,000 Trailblazers shared career transformation stories, leadership lessons, product expertise, and passion for equality and inclusivity. There is a lot to be optimistic about. IDC predicts that by 2025, there will be 4.2 million jobs and a worldwide economic impac...

So, you’re ready to start social selling.
For ease of example, let’s say you’ve noticed many of your sales prospects interact on LinkedIn (a platform that — conveniently — has a social selling index to gauge your efforts). And, you’ve already done the groundwork and optimized your profile to reflect both work history and your current role, but have kept the sales language to a minimum. You know your profile is in good shape because your sister/ neighbor/ colleague on the editorial team has re...

Interaction leads to collaboration, but what happens after a year of little face-to-face interaction and forced collaboration via screens? For forward-thinking companies like Honeywell and Twitter, the pandemic sped up employee productivity, service and product innovation, and the linchpin of business success, better customer experiences.
We caught up with Que Dallara, president and CEO of Honeywell Connected Enterprise and Matt Derella, Global Vice President of the Customers Team at Twitter ...

Salesforce and the Tableau Foundation are donating $650,000 to Stop AAPI Hate. Please join us.
Asian American Pacific Islander (AAPI) people have been sounding the alarm that the political rhetoric calling the COVID-19 virus “the Kung flu” or “the China virus,” might embolden racists, and we were not wrong. Data from nonprofit Stop AAPI Hate has clocked 3,800 anti-Asian racist incidents in the U.S. since March 2020. That’s an increase of 150% between 2019 and 2020.
In news that was shocking b...

Social selling allows you to get to know each customer and their unique pain points so that you’re in a position to offer solutions.

Don’t you love it when a well-loved platform’s product strategy dovetails with your ongoing social media strategy so that you have even more tools for your PR toolbox? Last year, Instagram “shadow banned” certain hashtags on the platform, leaving comms folks to wonder if a hashtag strategy was moot. Turns out, it was part of a holistic strategy to make hashtags relevant again.
Now, it’s apparent that users that followed best practices with hashtags (tags) on Instagram have additional ways to ...

If you're a brand or influencer and are feeling a reduction of engagement on Instagram, you aren't alone.

Brand schadenfreude is thriving in the current cutthroat 24/7 media cycle.

Knowing the spots to hit for primo curated vintage goods in SF takes some practice or a handy guide.

Cosmic Amanda and Mai Cover the 2015 Iceland Airwaves

FYF 2014: Festival Fashion Recap | The Pulse

Best Electronic Collaborations of 2014 | The Pulse

FYF Fest Preview | The Pulse